Members
The name-change is part of a road safety campaign which aims to reduce rural road trauma and increase awareness of the dangers associated with speeding.
Signs welcoming drivers to 'SpeedKills' will be installed at the north and south ends of town for one month, along with extensive media coverage for the campaign.
Bosses from the Transport Accident Commission and Victoria Police say they hope the driving past signs saying SpeedKills will encourage more drives to slow down.
While we sincerely hope they are right, we can't help but wonder what that means drivers in place like Fucking, Wank and Knob Lick do when they see those signs.
Speaking at the ceremony, a spokesperson for TAC said: "There is no doubt this campaign will help us reduce the number of deaths and serious injuries suffered on our roads – every little bit makes a difference.
"While we have had some fun working on this campaign, we are sending a very serious message to the wider community. Too many people die and are seriously injured on our roads, and in particular in rural and regional Victoria."
Source: newslite.tv